AttribIQ connects the first visit, signup and checkout to Stripe or Payment API events. Compare customers, net revenue and revenue per visitor by source or campaign.
Signup volume can hide weak traffic. AttribIQ groups matched payments under first-touch, last-touch and session-touch models so the team can compare customer count, net revenue and revenue per visitor without treating a signup as a sale.
A payment can be real and still have no reliable acquisition match. AttribIQ keeps that revenue in totals while leaving source fields empty, making the gap visible instead of assigning credit to a guess.
For subscriptions, the initial Checkout Session is only the start. Copy the same identifiers to subscription metadata so later invoice, cancellation and refund webhooks retain a bridge to the known journey.
The connection depends on four explicit handoffs. If one is missing, the payment remains valid but its acquisition fields may be empty.
The tracker records page, referrer, UTM values and in-page visitor/session IDs.
Your app sends the attribution object to its backend when signup or checkout begins.
Stripe webhooks or the Payment API provide the durable payment event.
Reports group matched revenue by the chosen model and leave unsupported matches unattributed.
No. It applies a selected attribution model to observed journey evidence. Compare models and keep the evidence available when making budget decisions.
The payment is stored in revenue totals, but source, campaign and landing-page attribution remain empty when no reliable candidate is found.
Yes. The Payment API accepts normalized purchase, subscription, renewal, upgrade, downgrade, refund, cancellation and churn events.
Use the sample workspace to inspect a matched payment, then follow the installation guide for the tracker-to-checkout handoff.